/* ============================================================
   CREARTIVA — Sistema de diseño "El Expediente"
   ============================================================ */

/* ---------- Fuentes de marca ---------- */
@font-face {
  font-family: 'Obviously Wide';
  src: url('../assets/fonts/Obviusly_Wide_Semibold.woff2') format('woff2');
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Neulis Sans';
  src: url('../assets/fonts/Neulis_Sans_Semi_Bold.woff2') format('woff2');
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Neulis Sans';
  src: url('../assets/fonts/Neulis_Sans_Light.woff2') format('woff2');
  font-weight: 300;
  font-style: normal;
  font-display: swap;
}

/* ---------- Tokens ---------- */
:root {
  --bg:        #232325;
  --bg-deep:   #151516;
  --accent:    #CBFB45;
  --text:      #F5F5F0;
  --muted:     #9A9A9F;
  --line:      rgba(203, 251, 69, 0.28);
  --hairline:  rgba(245, 245, 240, 0.10);

  --font-display: 'Obviously Wide', 'Arial Narrow', sans-serif;
  --font-heading: 'Neulis Sans', Arial, sans-serif;
  --font-body:    'Neulis Sans', Arial, sans-serif;

  --container: 1180px;
  --gutter: clamp(24px, 6vw, 96px);
  --section-pad: clamp(52px, 7vw, 100px);

  --fs-hero:  clamp(2.1rem, 3.6vw + 1rem, 4rem);
  --fs-h2:    clamp(1.7rem, 2.6vw + 1rem, 2.9rem);
  --fs-h3:    clamp(1.3rem, 1.4vw + 0.9rem, 1.8rem);
  --fs-body:  clamp(1.05rem, 0.35vw + 0.95rem, 1.2rem);
  --fs-big-number: clamp(2.8rem, 9vw, 7rem);

  --ease: cubic-bezier(0.16, 1, 0.3, 1);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: var(--font-body);
  font-weight: 300;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
  overflow-wrap: break-word;
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  * { animation-duration: 0.001ms !important; animation-iteration-count: 1 !important; transition-duration: 0.001ms !important; }
}

img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }

::selection { background: var(--accent); color: var(--bg-deep); }

:focus-visible {
  outline: 2px solid var(--accent);
  outline-offset: 3px;
}

h1, h2, h3 { margin: 0; font-weight: 600; }

.eyebrow {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: clamp(0.85rem, 0.35vw + 0.75rem, 0.95rem);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent);
  display: block;
  margin-bottom: 4px;
}
.eyebrow::before {
  content: '';
  display: inline-block;
  width: 26px;
  height: 2px;
  margin-right: 12px;
  margin-bottom: 3px;
  background: var(--accent);
}

/* ---------- Contenedor / expediente layout ---------- */
.wrap {
  max-width: var(--container);
  margin: 0 auto;
  padding-left: var(--gutter);
  padding-right: var(--gutter);
}

.section {
  position: relative;
  padding-top: var(--section-pad);
  padding-bottom: var(--section-pad);
  background: var(--bg);
}
.section--deep { background: var(--bg-deep); }

/* Número de expediente: integrado en el eyebrow de cada sección
   (evita position:absolute frágil y overlaps en navegadores/anchos raros) */
.eyebrow .eyebrow-num {
  color: var(--muted);
  margin-right: 2px;
  white-space: nowrap;
}

/* ---------- Reveal on scroll ----------
   Por defecto el contenido SIEMPRE es visible (sin JS, con JS roto,
   con lectores de pantalla, etc). La animación solo se activa si
   confirmamos que JS corrió bien (clase .js en <html>). */
.reveal {
  opacity: 1;
  transform: none;
}
.js .reveal {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity 0.7s var(--ease), transform 0.7s var(--ease);
}
.js .reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

/* ---------- Nav ---------- */
.nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 18px var(--gutter);
  background: rgba(21, 21, 22, 0.0);
  backdrop-filter: blur(0px);
  transition: background 0.3s var(--ease), backdrop-filter 0.3s var(--ease), padding 0.3s var(--ease), border-color 0.3s var(--ease);
  border-bottom: 1px solid transparent;
}
.nav.is-scrolled {
  background: rgba(21, 21, 22, 0.82);
  backdrop-filter: blur(10px);
  padding-top: 12px;
  padding-bottom: 12px;
  border-bottom: 1px solid var(--hairline);
}

.logo-img-link {
  display: inline-flex;
  align-items: center;
}
.logo-img {
  height: 30px;
  width: auto;
  display: block;
}

.nav-links {
  display: none;
  align-items: center;
  gap: 34px;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.92rem;
}
.nav-links a {
  position: relative;
  padding: 4px 0;
  color: var(--text);
  opacity: 0.85;
  transition: opacity 0.2s;
}
.nav-links a:hover { opacity: 1; color: var(--accent); }

@media (min-width: 820px) {
  .nav-links { display: flex; }
  .nav-burger { display: none; }
}

.nav-cta {
  display: none;
}
@media (min-width: 820px) {
  .nav-cta {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: var(--accent);
    color: var(--bg-deep);
    font-family: var(--font-heading);
    font-weight: 600;
    font-size: 0.88rem;
    padding: 11px 20px;
    border-radius: 100px;
    white-space: nowrap;
    transition: transform 0.2s var(--ease), box-shadow 0.2s var(--ease);
  }
  .nav-cta:hover { transform: translateY(-2px); box-shadow: 0 8px 24px rgba(203,251,69,0.25); }
}

.nav-burger {
  -webkit-appearance: none;
  appearance: none;
  margin: 0;
  padding: 0;
  outline: none;
  width: 42px; height: 42px;
  border-radius: 50%;
  border: 1px solid var(--hairline);
  background: rgba(255,255,255,0.03);
  display: flex; align-items: center; justify-content: center;
  gap: 4px; flex-direction: column;
  cursor: pointer;
  flex-shrink: 0;
}
.nav-burger span {
  width: 18px; height: 1.5px; background: var(--text); display: block;
  transition: transform 0.25s var(--ease), opacity 0.25s var(--ease);
}
.nav-burger.is-open span:nth-child(1) { transform: translateY(5.5px) rotate(45deg); }
.nav-burger.is-open span:nth-child(2) { opacity: 0; }
.nav-burger.is-open span:nth-child(3) { transform: translateY(-5.5px) rotate(-45deg); }

.mobile-menu {
  position: fixed;
  inset: 0;
  background: var(--bg-deep);
  z-index: 90;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  justify-content: center;
  gap: 28px;
  padding: 0 32px;
  transform: translateY(-100%);
  transition: transform 0.4s var(--ease);
}
.mobile-menu.is-open { transform: translateY(0); }
.mobile-menu a {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 1.7rem;
}
.mobile-menu .mobile-cta {
  margin-top: 12px;
  background: var(--accent);
  color: var(--bg-deep);
  padding: 14px 26px;
  border-radius: 100px;
  font-size: 1rem;
}

@media (min-width: 820px) {
  .mobile-menu { display: none; }
}

/* ---------- WhatsApp flotante ---------- */
.wa-float {
  position: fixed;
  right: 20px;
  bottom: 20px;
  z-index: 95;
  display: flex;
  align-items: center;
  gap: 10px;
  background: var(--accent);
  color: var(--bg-deep);
  padding: 14px 18px;
  border-radius: 100px;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.9rem;
  box-shadow: 0 10px 30px rgba(0,0,0,0.35);
  transition: transform 0.25s var(--ease);
}
.wa-float:hover { transform: translateY(-3px) scale(1.02); }
.wa-float svg { width: 20px; height: 20px; flex-shrink: 0; }
.wa-float span { display: none; }
@media (min-width: 560px) {
  .wa-float span { display: inline; }
}

/* ---------- Botones ---------- */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.95rem;
  padding: 16px 28px;
  border-radius: 100px;
  transition: transform 0.22s var(--ease), box-shadow 0.22s var(--ease), background 0.22s var(--ease);
  white-space: nowrap;
}
.btn-primary {
  background: var(--accent);
  color: var(--bg-deep);
}
.btn-primary:hover { transform: translateY(-2px); box-shadow: 0 12px 30px rgba(203,251,69,0.28); }
.btn-ghost {
  background: transparent;
  color: var(--text);
  border: 1px solid var(--hairline);
}
.btn-ghost:hover { border-color: var(--accent); color: var(--accent); }
.btn svg { width: 18px; height: 18px; }

/* ---------- HERO ---------- */
.hero {
  min-height: 92svh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding-top: 110px;
  padding-bottom: 70px;
  position: relative;
}
.hero-bg-grid {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(var(--hairline) 1px, transparent 1px),
    linear-gradient(90deg, var(--hairline) 1px, transparent 1px);
  background-size: 64px 64px;
  mask-image: radial-gradient(ellipse 80% 60% at 50% 30%, black 0%, transparent 75%);
  opacity: 0.5;
  pointer-events: none;
}
.hero h1 {
  font-family: var(--font-display);
  font-size: var(--fs-hero);
  line-height: 1.04;
  letter-spacing: -0.01em;
  max-width: 15ch;
  margin-top: 26px;
}
.hero h1 em {
  font-style: normal;
  color: var(--accent);
}
.hero-sub {
  margin-top: 26px;
  max-width: 48ch;
  font-size: clamp(1.1rem, 0.4vw + 1rem, 1.35rem);
  color: var(--text);
  line-height: 1.55;
}
.hero-sub p { margin: 0 0 14px; }
.hero-sub p:last-child { margin-bottom: 0; }
.hero-sub .muted { color: var(--muted); }

/* Línea "kicker" entre el eyebrow y el H1 (o entre H1 y copy, según la página) */
.hero-kicker {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: clamp(1.25rem, 2vw, 1.7rem);
  color: var(--muted);
  margin-top: 18px;
  margin-bottom: 0;
}
.hero .hero-kicker {
  color: var(--text);
  text-transform: uppercase;
  font-style: italic;
  letter-spacing: 0.01em;
}

.hero-actions {
  margin-top: 44px;
  display: flex;
  flex-wrap: wrap;
  gap: 16px;
  align-items: center;
}

.hero-scroll {
  position: absolute;
  bottom: 28px;
  left: var(--gutter);
  display: flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-heading);
  font-size: 0.78rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted);
}
.hero-scroll .dash {
  width: 30px; height: 1px; background: var(--muted);
  position: relative; overflow: hidden;
}
.hero-scroll .dash::after {
  content: '';
  position: absolute; left: -100%; top: 0; bottom: 0; width: 100%;
  background: var(--accent);
  animation: dash-run 1.8s ease-in-out infinite;
}
@keyframes dash-run {
  0% { left: -100%; }
  50% { left: 0; }
  100% { left: 100%; }
}
@media (max-width: 899px) { .hero-scroll { display: none; } }

/* ---------- Prueba ---------- */
.proof {
  text-align: left;
}
.proof-number {
  margin-top: 18px;
}
.proof-number-amount,
.proof-number-currency {
  display: block;
  font-family: var(--font-display);
  font-size: clamp(2.4rem, 6vw, 4.6rem);
  line-height: 1;
  color: var(--accent);
  letter-spacing: -0.01em;
  white-space: nowrap;
}
.proof-number-currency {
  margin-top: 2px;
}
.proof-number small {
  display: block;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: clamp(1.15rem, 0.6vw + 1rem, 1.5rem);
  color: var(--text);
  margin-top: 18px;
  letter-spacing: 0;
  max-width: 34ch;
}
.proof-support {
  margin-top: 20px;
  max-width: 44ch;
  font-size: clamp(1.05rem, 0.3vw + 1rem, 1.2rem);
  color: var(--muted);
}
.proof-grid {
  margin-top: 0;
  display: flex;
  flex-direction: column;
  gap: 40px;
  align-items: center;
}
@media (min-width: 900px) {
  .proof-grid { flex-direction: row; align-items: flex-start; gap: 64px; }
  .proof-grid > *:first-child { flex: 1.1; min-width: 0; }
  .proof-grid > *:last-child { flex: 0.9; min-width: 0; }
}
.proof-embed-caption {
  font-family: var(--font-heading);
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 12px;
  display: block;
  text-align: center;
}
@media (min-width: 900px) {
  .proof-embed-caption { text-align: left; }
}
.proof-embed-frame {
  position: relative;
  border-radius: 18px;
  overflow: hidden;
  border: 1px solid var(--hairline);
  background: var(--bg-deep);
  max-width: 420px;
  margin: 0 auto;
}
.ig-embed-wrap { min-height: 300px; display: flex; align-items: center; justify-content: center; }
.ig-fallback {
  padding: 60px 24px;
  text-align: center;
  font-family: var(--font-heading);
  color: var(--muted);
  font-size: 0.9rem;
}
.ig-fallback a { color: var(--accent); text-decoration: underline; }

.proof-stats {
  margin-top: 36px;
  display: flex;
  flex-wrap: wrap;
  gap: 24px;
  border-top: 1px solid var(--hairline);
  padding-top: 26px;
}
.proof-stats > div { flex: 1 1 140px; }
.proof-stats .stat-num {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: clamp(2rem, 3vw, 2.6rem);
  color: var(--text);
  line-height: 1;
}
.proof-stats .stat-label {
  font-size: 0.85rem;
  color: var(--muted);
  margin-top: 8px;
}

/* ---------- Problema ---------- */
.problem-text {
  max-width: 62ch;
  font-size: clamp(1.15rem, 1.8vw, 1.55rem);
  color: var(--text);
  font-family: var(--font-body);
  font-weight: 300;
  line-height: 1.55;
  margin-top: 28px;
}
.problem-text p { margin: 0 0 18px; }
.problem-text p:last-of-type { margin-bottom: 0; }
.problem-text .accent-underline {
  color: var(--accent);
}
.problem-text .standalone {
  display: block;
  margin-top: 30px;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: clamp(1.5rem, 2.2vw, 2.1rem);
  color: var(--accent);
}

/* ---------- Pilares ---------- */
.pillars {
  margin-top: 56px;
  display: flex;
  flex-direction: column;
  border: 1px solid var(--hairline);
  border-radius: 16px;
  overflow: hidden;
}
@media (min-width: 760px) {
  .pillars { flex-direction: row; }
}
.pillar {
  background: var(--bg-deep);
  padding: 34px 28px;
  border-top: 1px solid var(--hairline);
  flex: 1;
}
.pillar:first-child { border-top: none; }
@media (min-width: 760px) {
  .pillar { border-top: none; border-left: 1px solid var(--hairline); }
  .pillar:first-child { border-left: none; }
}
.pillar-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.pillar-num {
  font-family: var(--font-display);
  color: var(--accent);
  font-size: 1.1rem;
}
.pillar-icon {
  width: 38px;
  height: 38px;
  border-radius: 50%;
  border: 1px solid var(--accent);
  color: var(--accent);
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}
.pillar-icon svg { width: 18px; height: 18px; }
.pillar h3 {
  font-family: var(--font-heading);
  font-size: 1.15rem;
  margin-top: 14px;
}
.pillar p {
  margin-top: 10px;
  color: var(--muted);
  font-size: 0.95rem;
}

.closing-line {
  margin-top: 48px;
  font-family: var(--font-display);
  font-size: clamp(1.3rem, 2.4vw, 1.9rem);
  color: var(--text);
  max-width: 20ch;
}
.closing-line .accent { color: var(--accent); }

/* ---------- Proceso (6 pasos) ---------- */
.process {
  margin-top: 60px;
  position: relative;
}
.process-line {
  position: absolute;
  left: 23px;
  top: 12px;
  bottom: 12px;
  width: 1px;
  background: linear-gradient(var(--line), var(--hairline) 90%);
}
@media (min-width: 760px) {
  .process-line { display: none; }
}
.process-list {
  list-style: none;
  margin: 0; padding: 0;
  display: flex;
  flex-direction: column;
  gap: 28px;
}
@media (min-width: 760px) {
  .process-list { flex-direction: row; flex-wrap: wrap; gap: 32px 28px; }
  .process-list .process-item { flex: 0 1 calc(33.333% - 19px); }
}
.process-item {
  position: relative;
  padding-left: 62px;
}
@media (min-width: 760px) {
  .process-item { padding-left: 0; padding-top: 54px; border-top: 1px solid var(--hairline); }
}
.process-num {
  position: absolute;
  left: 0; top: 0;
  width: 46px; height: 46px;
  border-radius: 50%;
  border: 1px solid var(--accent);
  color: var(--accent);
  font-family: var(--font-heading);
  font-weight: 600;
  display: flex; align-items: center; justify-content: center;
  font-size: 1rem;
  background: var(--bg);
}
@media (min-width: 760px) {
  .process-num { position: static; margin-bottom: -46px; transform: translateY(-77px); width: 40px; height: 40px; }
}
.process-item h3 {
  font-family: var(--font-heading);
  font-size: 1.02rem;
  color: var(--accent);
}
.process-item p {
  margin-top: 8px;
  font-size: 0.94rem;
  color: var(--muted);
  max-width: 34ch;
}

/* ---------- Servicios adicionales ---------- */
.services-list {
  margin-top: 44px;
  border-top: 1px solid var(--hairline);
}
.service-row {
  display: flex;
  flex-direction: column;
  gap: 6px;
  padding: 22px 4px;
  border-bottom: 1px solid var(--hairline);
  color: var(--text);
  transition: background 0.2s, padding-left 0.2s var(--ease);
}
.service-row:hover {
  background: rgba(255,255,255,0.02);
  padding-left: 10px;
}
@media (min-width: 700px) {
  .service-row { flex-direction: row; align-items: center; gap: 18px; }
}
.service-row-icon {
  flex-shrink: 0;
  width: 40px;
  height: 40px;
  border-radius: 50%;
  border: 1px solid var(--accent);
  color: var(--accent);
  display: flex;
  align-items: center;
  justify-content: center;
}
.service-row-icon svg { width: 19px; height: 19px; }
.service-row h3 {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: clamp(1.05rem, 1.6vw, 1.35rem);
  flex: 1;
  min-width: 0;
}
.service-row .price {
  font-family: var(--font-display);
  color: var(--accent);
  font-size: 1.1rem;
  text-align: left;
}
@media (min-width: 700px) {
  .service-row .price { text-align: right; }
}
.service-row-arrow {
  display: none;
  flex-shrink: 0;
  width: 18px;
  height: 18px;
  color: var(--muted);
}
@media (min-width: 700px) {
  .service-row-arrow { display: block; }
}
.service-row:hover .service-row-arrow { color: var(--accent); }

.services-cta-row {
  margin-top: 44px;
  display: flex;
  flex-wrap: wrap;
  gap: 16px;
  align-items: center;
}

/* ---------- Quién está detrás ---------- */
.about-grid {
  margin-top: 50px;
  display: flex;
  flex-direction: column;
  gap: 44px;
  align-items: center;
}
@media (min-width: 860px) {
  .about-grid { flex-direction: row; align-items: center; gap: 72px; }
  .about-grid > *:first-child { flex: 0.85; min-width: 0; }
  .about-grid > *:last-child { flex: 1.15; min-width: 0; }
}
.about-photo {
  position: relative;
  border-radius: 20px;
  overflow: hidden;
  border: 1px solid var(--hairline);
  max-width: 420px;
}
.about-photo img { width: 100%; height: auto; display: block; }
.about-photo-tag {
  position: absolute;
  bottom: 16px; left: 16px;
  font-family: var(--font-heading);
  font-size: 0.72rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  background: rgba(21,21,22,0.75);
  color: var(--accent);
  padding: 6px 12px;
  border-radius: 100px;
}
.about-copy p {
  font-size: var(--fs-body);
  color: var(--text);
  max-width: 48ch;
  margin: 0 0 18px;
}
.about-copy .muted { color: var(--muted); }
.about-signature {
  margin-top: 30px;
  display: flex;
  align-items: center;
  gap: 16px;
}
.about-signature .logo-img { height: 26px; }
.about-signature-role {
  font-family: var(--font-heading);
  font-size: 0.82rem;
  color: var(--muted);
  border-left: 1px solid var(--hairline);
  padding-left: 16px;
  line-height: 1.4;
}

/* ---------- CTA final ---------- */
.final-cta {
  text-align: left;
  position: relative;
}
.final-cta h2 {
  font-family: var(--font-display);
  font-size: var(--fs-h2);
  max-width: 16ch;
}
.final-cta p {
  margin-top: 20px;
  color: var(--muted);
  font-size: var(--fs-body);
  max-width: 40ch;
}
.final-cta .hero-actions { margin-top: 40px; }

/* ---------- Footer ---------- */
.site-footer {
  background: var(--bg-deep);
  padding: 56px var(--gutter) 32px;
  border-top: 1px solid var(--hairline);
}
.footer-top {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 32px;
  padding-bottom: 32px;
}
.footer-brand .logo-img { height: 34px; }
.footer-brand p {
  margin-top: 12px;
  color: var(--muted);
  font-size: 0.88rem;
  max-width: 30ch;
}
.footer-cols {
  display: flex;
  gap: 40px 48px;
  flex-wrap: wrap;
}
.footer-col {
  flex: 1 1 160px;
  min-width: 160px;
}
.footer-col h4 {
  font-family: var(--font-heading);
  font-size: 0.75rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 14px;
}
.footer-col a, .footer-col p {
  display: block;
  font-size: 0.88rem;
  color: var(--text);
  margin-bottom: 10px;
  opacity: 0.85;
  white-space: nowrap;
  overflow-wrap: break-word;
  word-break: break-word;
}
.footer-col a:hover { opacity: 1; color: var(--accent); }
.footer-bottom {
  border-top: 1px solid var(--hairline);
  padding-top: 24px;
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 12px;
  font-size: 0.8rem;
  color: var(--muted);
}

/* ---------- Utilidades ---------- */
.mt-0 { margin-top: 0; }
.center-narrow { max-width: 720px; }
.visually-hidden {
  position: absolute; width: 1px; height: 1px; overflow: hidden;
  clip: rect(0,0,0,0); white-space: nowrap;
}

/* ---------- Página de Servicios: extras ---------- */
.page-hero {
  padding-top: 150px;
  padding-bottom: 60px;
}
.page-hero h1 {
  font-family: var(--font-display);
  font-size: clamp(2.2rem, 5vw, 4rem);
  max-width: 18ch;
  margin-top: 22px;
}
.page-hero p {
  margin-top: 22px;
  max-width: 52ch;
  color: var(--muted);
  font-size: var(--fs-body);
}

.cat-header {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 16px;
  margin-bottom: 40px;
}
.cat-header h2 {
  font-family: var(--font-display);
  font-size: clamp(1.6rem, 2.6vw, 2.4rem);
}
.cat-header .cat-note {
  font-size: 0.85rem;
  color: var(--muted);
  max-width: 34ch;
}

.pricing-grid {
  display: flex;
  flex-direction: column;
  gap: 20px;
}
@media (min-width: 760px) {
  .pricing-grid { flex-direction: row; align-items: stretch; }
  .pricing-grid .price-card { flex: 1; }
}
.price-card {
  border: 1px solid var(--hairline);
  border-radius: 18px;
  padding: 30px 26px;
  background: var(--bg-deep);
  display: flex;
  flex-direction: column;
  transition: border-color 0.25s var(--ease), transform 0.25s var(--ease);
}
.price-card:hover { border-color: var(--accent); transform: translateY(-4px); }
.price-card.is-popular {
  border-color: var(--accent);
  position: relative;
}
.price-card.is-popular::before {
  content: 'MÁS ELEGIDO';
  position: absolute;
  top: -12px; left: 26px;
  background: var(--accent);
  color: var(--bg-deep);
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.65rem;
  letter-spacing: 0.08em;
  padding: 5px 12px;
  border-radius: 100px;
}
.price-card .tier-name {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 1.15rem;
}
.price-card .tier-sub {
  color: var(--muted);
  font-size: 0.85rem;
  margin-top: 4px;
}
.price-card .tier-price {
  font-family: var(--font-display);
  color: var(--accent);
  font-size: 2.1rem;
  margin-top: 20px;
}
.price-card .tier-price span {
  font-family: var(--font-heading);
  color: var(--muted);
  font-size: 0.7rem;
  display: block;
  margin-top: 4px;
}
.price-card ul {
  list-style: none;
  margin: 22px 0 0;
  padding: 0;
  flex: 1;
}
.price-card li {
  font-size: 0.88rem;
  color: var(--text);
  padding: 9px 0;
  border-top: 1px solid var(--hairline);
  display: flex;
  gap: 10px;
}
.price-card li::before {
  content: '';
  width: 5px; height: 5px;
  margin-top: 8px;
  border-radius: 50%;
  background: var(--accent);
  flex-shrink: 0;
}
.price-card .btn { margin-top: 24px; justify-content: center; }

.svc-category { padding-top: var(--section-pad); padding-bottom: var(--section-pad); }
.svc-category:first-of-type { padding-top: 10px; }

.subscription-note {
  margin-top: 30px;
  font-size: 0.85rem;
  color: var(--muted);
  max-width: 60ch;
  border-left: 2px solid var(--accent);
  padding-left: 16px;
}

/* ============================================================
   ACORDEÓN DE SERVICIOS + QUICK-NAV + MINI PROCESO
   ============================================================ */

.quick-nav {
  position: sticky;
  top: 0;
  z-index: 40;
  display: flex;
  gap: 10px;
  overflow-x: auto;
  padding: 16px var(--gutter);
  background: rgba(21, 21, 22, 0.94);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid var(--hairline);
  scrollbar-width: none;
}
.quick-nav::-webkit-scrollbar { display: none; }
.quick-nav a {
  flex-shrink: 0;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.82rem;
  padding: 9px 18px;
  border-radius: 100px;
  border: 1px solid var(--hairline);
  color: var(--muted);
  white-space: nowrap;
  transition: border-color 0.2s, color 0.2s, background 0.2s;
}
.quick-nav a:hover,
.quick-nav a.is-active {
  border-color: var(--accent);
  color: var(--accent);
  background: rgba(203, 251, 69, 0.08);
}

/* Ancla de scroll: deja espacio para nav fija + quick-nav sticky */
.accordion-item {
  scroll-margin-top: 130px;
}
.accordion-stack {
  display: flex;
  flex-direction: column;
  gap: 14px;
}

/* ---------- Acordeón (details/summary nativo, sin JS obligatorio) ---------- */
.accordion {
  border: 1px solid var(--hairline);
  border-radius: 18px;
  overflow: hidden;
  background: var(--bg-deep);
}
.accordion-summary {
  list-style: none;
  cursor: pointer;
  display: flex;
  align-items: center;
  gap: 18px;
  padding: 16px 22px;
  user-select: none;
}
.accordion-summary::-webkit-details-marker { display: none; }
.accordion-summary::marker { content: ''; }
.accordion-summary:hover { background: rgba(255,255,255,0.02); }

.accordion-icon {
  flex-shrink: 0;
  width: 40px;
  height: 40px;
  border-radius: 50%;
  border: 1px solid var(--accent);
  color: var(--accent);
  display: flex;
  align-items: center;
  justify-content: center;
}
.accordion-icon svg { width: 19px; height: 19px; }

.accordion-title-group { flex: 1; min-width: 0; }
.accordion-title-group h2 {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: clamp(1.05rem, 1.6vw, 1.3rem);
  line-height: 1.3;
}
.accordion-note {
  font-size: 0.85rem;
  color: var(--muted);
  margin-top: 4px;
}
.accordion-price-preview {
  font-family: var(--font-display);
  color: var(--accent);
  font-size: 1rem;
  white-space: nowrap;
  flex-shrink: 0;
  display: none;
  text-align: right;
}
@media (min-width: 640px) {
  .accordion-price-preview { display: block; }
}
.accordion-price-preview small {
  display: block;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.62rem;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--muted);
  margin-top: 3px;
}
.accordion-hint {
  flex-shrink: 0;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.68rem;
  letter-spacing: 0.03em;
  text-transform: uppercase;
  color: var(--muted);
  white-space: nowrap;
}
@media (max-width: 480px) {
  .accordion-hint { display: none; }
}
.accordion-chevron {
  flex-shrink: 0;
  width: 20px;
  height: 20px;
  color: var(--muted);
  transition: transform 0.25s var(--ease);
}
details[open] .accordion-chevron { transform: rotate(180deg); }

.accordion-body {
  padding: 0 26px 34px;
  border-top: 1px solid var(--hairline);
}
.accordion-intro { padding-top: 26px; max-width: 68ch; }
.accordion-intro p {
  margin: 0 0 14px;
  color: var(--text);
  font-size: var(--fs-body);
}
.accordion-intro .usage-line {
  color: var(--muted);
  font-size: 0.92rem;
  margin-bottom: 0;
}
.accordion-intro .usage-line strong { color: var(--text); }

.accordion-media-note {
  margin: 22px 0 0;
  padding: 14px 18px;
  border: 1px dashed var(--hairline);
  border-radius: 12px;
  font-size: 0.82rem;
  color: var(--muted);
}

/* ---------- Mini proceso (3 pasos, por categoría) ---------- */
.mini-process {
  display: flex;
  flex-wrap: wrap;
  gap: 20px;
  margin: 8px 0 32px;
  padding-top: 22px;
  border-top: 1px solid var(--hairline);
}
.mini-process-step {
  flex: 1 1 170px;
  display: flex;
  align-items: flex-start;
  gap: 12px;
}
.mini-process-num {
  width: 26px;
  height: 26px;
  border-radius: 50%;
  background: var(--accent);
  color: var(--bg-deep);
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.75rem;
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
  margin-top: 1px;
}
.mini-process-text {
  font-size: 0.86rem;
  color: var(--muted);
  line-height: 1.45;
}
.mini-process-text strong {
  color: var(--text);
  display: block;
  font-family: var(--font-heading);
  font-size: 0.92rem;
  margin-bottom: 2px;
}

/* ---------- Foto de apoyo dentro de una categoría ---------- */
.accordion-photo {
  margin: 8px 0 30px;
  border-radius: 14px;
  overflow: hidden;
  border: 1px solid var(--hairline);
  max-width: 460px;
}
.accordion-photo img { width: 100%; display: block; }
.accordion-photo figcaption {
  font-family: var(--font-heading);
  font-size: 0.75rem;
  color: var(--muted);
  padding: 10px 16px;
  background: var(--bg);
}

/* ---------- Enlace de referencia cruzada (ej. Estrategia -> Sistema en Inicio) ---------- */
.cross-link {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.9rem;
  color: var(--accent);
  margin: 4px 0 28px;
}
.cross-link svg { width: 16px; height: 16px; }

/* ============================================================
   GALERÍA DE PORTAFOLIO + TARJETAS DE VIDEO
   ============================================================ */

.portfolio-gallery {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 10px;
  margin: 22px 0 30px;
}
@media (min-width: 620px) {
  .portfolio-gallery { grid-template-columns: repeat(3, 1fr); }
}
@media (min-width: 900px) {
  .portfolio-gallery { grid-template-columns: repeat(4, 1fr); }
}
.portfolio-gallery a {
  display: block;
  position: relative;
  aspect-ratio: 4 / 3;
  border-radius: 10px;
  overflow: hidden;
  border: 1px solid var(--hairline);
}
.portfolio-gallery a img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform 0.4s var(--ease);
}
.portfolio-gallery a:hover img { transform: scale(1.06); }

.video-card-grid {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(240px, 1fr));
  gap: 14px;
  margin: 22px 0 30px;
}
.video-card {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 14px 16px;
  border: 1px solid var(--hairline);
  border-radius: 12px;
  background: var(--bg);
  transition: border-color 0.2s, transform 0.2s var(--ease);
}
.video-card:hover { border-color: var(--accent); transform: translateY(-2px); }
.video-card-play {
  flex-shrink: 0;
  width: 38px;
  height: 38px;
  border-radius: 50%;
  background: var(--accent);
  color: var(--bg-deep);
  display: flex;
  align-items: center;
  justify-content: center;
}
.video-card-play svg { width: 15px; height: 15px; margin-left: 2px; }
.video-card-text { min-width: 0; }
.video-card-text strong {
  display: block;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.86rem;
  color: var(--text);
  line-height: 1.3;
}
.video-card-text span {
  font-size: 0.78rem;
  color: var(--muted);
}

.portfolio-label {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.78rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin: 26px 0 4px;
  display: block;
}
.portfolio-label:first-child { margin-top: 4px; }

/* ============================================================
   MODAL DE REEL EMBEBIDO (sin salir de la página)
   ============================================================ */
.reel-modal {
  position: fixed;
  inset: 0;
  z-index: 200;
  display: none;
  align-items: center;
  justify-content: center;
  padding: 24px;
}
.reel-modal.is-open { display: flex; }
.reel-modal-backdrop {
  position: absolute;
  inset: 0;
  background: rgba(10, 10, 11, 0.85);
  backdrop-filter: blur(6px);
}
.reel-modal-panel {
  position: relative;
  width: 100%;
  max-width: 420px;
  max-height: 88vh;
  overflow-y: auto;
  border-radius: 18px;
  border: 1px solid var(--hairline);
  background: var(--bg-deep);
  animation: reel-modal-in 0.25s var(--ease);
  padding-top: 46px;
}
@keyframes reel-modal-in {
  from { opacity: 0; transform: scale(0.96) translateY(8px); }
  to { opacity: 1; transform: scale(1) translateY(0); }
}
.reel-modal-close {
  position: absolute;
  top: 12px;
  right: 12px;
  z-index: 3;
  width: 34px;
  height: 34px;
  border-radius: 50%;
  border: none;
  background: var(--accent);
  color: var(--bg-deep);
  font-size: 1.3rem;
  font-weight: 700;
  line-height: 1;
  display: flex;
  align-items: center;
  justify-content: center;
  cursor: pointer;
  box-shadow: 0 6px 18px rgba(0,0,0,0.5);
  transition: transform 0.2s var(--ease);
}
.reel-modal-close:hover { transform: scale(1.1); }
.reel-modal-body {
  min-height: 260px;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 4px;
}
.reel-modal-body .ig-fallback {
  padding: 50px 24px;
  text-align: center;
  font-family: var(--font-heading);
  color: var(--muted);
  font-size: 0.9rem;
}
.reel-modal-body .ig-fallback a { color: var(--accent); text-decoration: underline; }

/* ============================================================
   LIGHTBOX DE GALERÍA (fotos a pantalla completa, sin salir de la página)
   ============================================================ */
.lightbox {
  position: fixed;
  inset: 0;
  z-index: 210;
  display: none;
  align-items: center;
  justify-content: center;
  padding: 20px;
}
.lightbox.is-open { display: flex; }
.lightbox-backdrop {
  position: absolute;
  inset: 0;
  background: rgba(10, 10, 11, 0.92);
  backdrop-filter: blur(6px);
}
.lightbox-stage {
  position: relative;
  z-index: 1;
  max-width: min(94vw, 1100px);
  max-height: 90vh;
  display: flex;
  align-items: center;
  justify-content: center;
}
.lightbox-stage img {
  max-width: 100%;
  max-height: 90vh;
  border-radius: 10px;
  display: block;
  animation: lightbox-in 0.2s var(--ease);
}
@keyframes lightbox-in {
  from { opacity: 0; transform: scale(0.97); }
  to { opacity: 1; transform: scale(1); }
}
.lightbox-close,
.lightbox-prev,
.lightbox-next {
  position: absolute;
  z-index: 3;
  border: none;
  background: var(--accent);
  color: var(--bg-deep);
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  cursor: pointer;
  box-shadow: 0 6px 18px rgba(0,0,0,0.5);
  transition: transform 0.2s var(--ease);
}
.lightbox-close:hover,
.lightbox-prev:hover,
.lightbox-next:hover { transform: scale(1.1); }
.lightbox-close {
  top: 20px;
  right: 20px;
  width: 40px;
  height: 40px;
  font-size: 1.4rem;
  font-weight: 700;
}
.lightbox-prev,
.lightbox-next {
  top: 50%;
  transform: translateY(-50%);
  width: 46px;
  height: 46px;
}
.lightbox-prev:hover, .lightbox-next:hover { transform: translateY(-50%) scale(1.1); }
.lightbox-prev { left: 14px; }
.lightbox-next { right: 14px; }
.lightbox-prev svg, .lightbox-next svg, .lightbox-close svg { width: 20px; height: 20px; }
@media (max-width: 640px) {
  .lightbox-prev { left: 6px; }
  .lightbox-next { right: 6px; }
  .lightbox-close { top: 10px; right: 10px; }
}
.lightbox-counter {
  position: absolute;
  bottom: 14px;
  left: 50%;
  transform: translateX(-50%);
  z-index: 3;
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 0.78rem;
  color: var(--text);
  background: rgba(21,21,22,0.7);
  padding: 6px 14px;
  border-radius: 100px;
}
